The Creative BRRRR Strategies Podcast

S1E73 - Leverage Your Mortgage Broker Biz W White Label Marketing

Joseph V. Scorese Season 1 Episode 73

Joseph discussed the concept of white label marketing in the asset-based lending industry. He explained that white labeling allows one company to offer services or products created by another company under its own brand, which is particularly useful for smaller or niche firms that lack the necessary infrastructure or resources. He highlighted the advantages of white label marketing, including cost efficiency, faster scaling, focusing on core business, and branding consistency. 

Joseph also noted the confusion among real estate professionals about what asset-based lending offers and emphasized the importance of focusing on core business. He concluded by mentioning the growth of Fintech and the increasing complexity of financial markets, which have led to the expansion of white label marketing in the asset-based lending space. 

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Realty411 - https://realty411.com/
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Joseph @ Lendmarq - https://www.linkedin.com/in/josephvscorese/

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